I’ve had a few prospects getting in touch over the last few weeks – through client referrals and also finding me via Google with content marketing I’ve written. They were all looking for examples of successful content marketing.
What’s been relevant, however, is the common question they all asked – namely, what can marketing using content actually deliver? They’ve all been looking for examples of successful content marketing in action.
The first question I ask in return is “What’s your definition of successful content marketing?” and the reply always, always, always includes an element of financial ROI for the activities delivered through marketing using content.
Successful content marketing usually includes one or more of the following elements for my clients:
* Financial ROI
* Reputation ROI
* Engagement ROI
* Web traffic ROI
* Google ranking ROI
* Competitive ROI
1. How a business generated 10 clients per week using content marketing
An incredible example of how content marketing has delivered 10 clients per week for a Bristol business – using a simple, repeatable and profitable system tied in with effective, tried-and-tested content marketing methods.
2. How content marketing increased sales by 500% in 5 months
Amazing case study showcasing how professional content marketing helped a business increase sales by more than 500% in 5 months. The power of marketing using content once again delivers a superb financial ROI.
3. How content marketing delivered £500 and 15 clients
This is one of the most powerful examples of profitable content marketing in action I’ve seen, and highlights how a Bristol client has used content marketing to regularly generate £100′s per month and an influx of new clients.
4. How content marketing dominated Google in 9 weeks
An amazing example of using content marketing to dominate Google for competitive search terms and organic SEO to win business. A new client secures an incredible Google Page One presence using content marketing.
5. How content marketing delivered 100 product sales per week
This is a strong example of using content marketing to generate a financial ROI – with a client seeing 100 products sales per week generated from effective marketing using content.
6. How content marketing delivered 70% of all new business sales
The power of professional content marketing in action again here, with a client’s content marketing delivering 70% of all their new sales over a 12-month period. Solid evidence of content marketing providing financial ROI month-after-month.
Is your content marketing delivering these sort of results? If not, why not?
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