I’ve had a few prospects getting in touch over the last three weeks – through client referrals and also finding me via Google with blog posts I’ve written. They were all looking for examples of successful blog marketing.
What’s been interesting, however, is the common question all the prospects asked – namely, what can blogging outreach actually deliver? They’ve all been keen to see examples of successful blog marketing in action.
The first question I ask in return is “What’s your definition of successful blog marketing?” and the reply always, always, always includes an element of financial ROI for the activities delivered through blog marketing.
Successful blog marketing usually includes one or more of the following elements for my clients:
* Financial ROI
* Reputation ROI
* Engagement ROI
* Web traffic ROI
* Google ranking ROI
* Competitive ROI
So, here’s six proven, measurable, concrete examples of successful blog marketing from recent client campaigns – to highlight the value and benefits of professional blogging outreach:
1. How one blog post generated £2,000 in 7 days
An incredible example of how one blog post delivered more than £2,000 in 7 days. Being found on Google for a key service brings a stream of new customers to this business, proving that effective blog marketing delivers financial ROI.
2. How blog marketing increased sales by 500% in 5 months
Amazing case study showcasing how professional blogging outreach helped a business increase sales by more than 500% in 5 months. The power of blog marketing once again delivers a superb financial ROI for a start-up business.
3. How a business blog delivered £54,000 in 12 months
This is one of the most powerful examples of profitable blog marketing in action I’ve seen since launching the UK’s first fully-managed blogging service in 2005. A client uses their blog to gain more than £50,000 of new business in one year.
4. How blog marketing dominated Google in 9 weeks
An amazing example of using blogging outreach to dominate Google for competitive search terms and organic SEO to win business. A new client secures an incredible Google Page One presence using blog marketing.
5. How one blog post generated £950 in 90 seconds
This is a strong example of using blog marketing to generate a financial ROI – with a client seeing a new client worth £950 in 90 seconds, thanks to effective blogging outreach methods being utilised via a single blog post.
6. How blogging outreach delivered 6 new clients per week
The power of professional blog marketing in action again here, with a client’s blog delivering 6 new clients per week – an incredible financial ROI, thanks to well-marketed blogging outreach techniques.
Is your blog marketing delivering these sort of results? If not, why not? Is your business blog a poorly-marketed flog blog, or even worse just an exercise in vanity publishing? How much money is your business blog generating?
Only a commercially-solid blog will deliver a consistent financial ROI.
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