How a hair salon increased sales by 500% in 5 months using blog marketing

I’ve advocated blog marketing since launching the UK’s first fully-managed blog marketing service in 2005, and the results gained for businesses from effective business blogging continue to surprise, delight and amaze.

Last week saw another incredible example from a hair salon client in the Midlands who I’ve been delivering blog marketing services to for less than six months. The financial ROI for their business has been simply staggering.

benefits of business blogging

 

 

 

 

 

 

 

 

 

The client was kind enough to say the following about blog marketing:

“The blog marketing service delivered by Chris has made a huge difference to the bottom line for our business. And in a short space of time, proving that effective content marketing can bring financial ROI.

We’ve seen sales increase by more than 500% in five months – due to the professional business blogging services provided by Chris.

Our salon is winning regular and repeat clients. Our new hair enhancement, wig, hairpiece and hair extension salon in Shropshire has a significant presence online, backed up with excellent content marketing and a commercially-successful blog. Thank you, Chris!”

- Nicky Marcar, Creative Director, Nicky Marcar

Nicky Marcar has recently established a niche offering – providing specialist hairpieces, wigs, and hair extension services in the Shropshire area, typically for chemotherapy patients and alopecia sufferers across the region.

To see the hair salon’s most effective piece of marketing – read it here.

Professional blog marketing has skyrocketed sales for this fledgling business in a highly competitive marketplace.

But that’s not the full story. Other results for this client have included:

Six clients per week from content marketing

Dominating Google with blog marketing

Immediate ROI from social media workshops

Seeing a business gain competitive advantage from blog marketing is rewarding.

However, seeing a business gain significant financial ROI from business blogging is better – including a 500% sales increase in under 5 months.

If you’d like free hints and tips on blog marketing delivered to your inbox, simply sign up here.

 

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